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Augmented and virtual reality are the latest trends with a broad range of applications in the automotive industry. The three-dimensional visualization technologies can be used during the entire development process, from design and model creation up to simulation.

MULTIPLE APPLICATION SCENARIOS FOR THE AUTOMOTIVE INDUSTRY

In production, workflow steps can be superimposed. During service operations, repair instructions can be given. Especially in the area of training, the submersion into virtual worlds is going to be daily routine, soon.

LATEST DISPLAY TECHNOLOGIES, USABILITY CONCEPTS AND PRODUCT CONFIGURATORS

We make use of augmented reality technologies to support the development of new usability concepts and realize 3-D applications with gesture control and eye tracking for innovative display technologies. In the segment of virtual reality we develop product configurators for caravans, enabling the end customer to make an informed buying decision.

Moreover, we research on computer aided vision in the fields of object recognition, algorithms and artificial intelligence.


> Go to references in the area of virtual reality